The Why? List

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The Guy On the Pizza Box

For many years I have been trying nothing but the Best thanks to the Pizza Box Guy. This man’s face has graced the pizza boxes of nearly every mom-and-pop pizza joint in existence. Which leaves me to wonder: where can I find the Rest? Does he mean chain pizza restaurants? I dunno about him but I kind of like those, actually.

More businesses should start using the Pizza Box Guy in their marketing plans. Imagine the huge amounts of profit one could rake in by using it on products like these:

Another thing I’m still trying to figure out about the Pizza Box Guy is his origin. Nobody seems to know where he came from or who the original person was for the inspiration of the original drawing. The only possible candidate that I can think of is Bova Food Distributors.

Their corporate headquarters are actually not too far from my hometown. But they seem to be the company that uses the Pizza Box Guy the most, since he can be found on most of their products. This is the most conclusive evidence that I could come up with for his origin.

One thing I’m pleasantly surprised by is that Pizza Box Guy hasn’t changed his appearance in decades. He hasn’t been swallowed up by the modern marketing strategies of today. He doesn’t try to appeal to any particular demographic. He is just Pizza Box Guy, through and through.

But could you imagine if he WAS modernized for this day and age?